Led strip Ledvance Osram pairing issue

I got a Ledvance Osram dimmable LED strip.
I succeeded in pairing it with the Ledvance Osram app on my phone, but when I tried to pair it with Homey, it didn’t work.
I have tried pairing it both with and without the Homey Ledvance app.
When I tried to pair it, the LED strip was blinking (in pairing mode).

Any ideas??

Thanks