What’s interesting is that these are complaints from before the release of the 2.0 firmware and disappearance of the web interface and desktop app. Ie users that did foresee the turnout of that decision. And a lot of users didn’t even know about it before they upgraded.
It will also be interesting to see how users react to actually using their Homeys with no other option than the mobile app. Advanced users/geeks, that automate everything that can be automated (which is quite demanding with no other option than the mobile app) are the ambassadors to Homey, not the average users that use it to turn a few lights on and off (which works just fine on your mobile).
I don’t think they did much of a risk assessment. Athom is a small company, and might not have people that are really good at predicting outcomes of certain business decisions. Think about Leo Apotheker, former CEO of Hewlett-Packard, who announced that they would cease building computers. A decision that might have been the end of HP, but instead Apotheker was fired and the decision reverted. After losing $30bn in value.
